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71 Ala. L. Rev. 453 (2019-2020)
The Case against Expanding Defamation Law

handle is hein.journals/bamalr71 and id is 473 raw text is: 








            THE CASE AGAINST EXPANDING
                      DEFAMATION LAW

                    Yonathan A. Arbel & Murat Mungan


IN TRO D U CTIO  N  ..................................................................................................... 454
1.   DEFAMATION LAW            &   REPUTATION ......................................................... 461
     A.   Goals & Functions of Defamation Law .................................................. 461
     B.   Defamation Law: Doctrine, Nature of Reputation, and the Audience ....... 465
     C.   Where Defamation Law Ends ................................................................ 469
II.  DEFAMATION &           AUDIENCES .................................................................... 471
     A .  B asic E xam  p le ....................................................................................... 472
     B .  A nay sis  ................................................................................................. 47 5
     C,   Audience Effects: Evaluation &        Generalization ...................................... 481
     D.   Qualifications &    Richer Considerations .................................................. 483
          1. IgnorantA    udiences .......................................................................... 484
          2. Audience Rationality &       Sticky Falsehoods ...................................... 485
          3. Imperfect and Costy Enforcement, ifigaion, and Execution ........... 486
          4.  Social and Moral Norms ................................................................. 487
     E.   Would Expanding Defamation Law Advance Its Goals? ........................ 488
          1. Protecting Reputation Through Deterrence ........................................ 488
          2. Protecting Reputation Through Redress ............................................. 488
          3. Protecting Reputation Through Vindication ...................................... 490
Il.  DEFAMATION LAw &             AUDIENCE EFFETS ............................................ 491
     A.   The Desirable Scope of Defamation Law ................................................. 491
          1. Defamation Law in Employment ..................................................... 492
          2.  Defamation Law in Consumer Markets ........................................... 493
          3. Political Sp eech  ................................................................................ 494
     B.   Some Constitutional Ramifications .......................................................... 495
C O N CLU   SIO N   ......................................................................................................... 496