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49 AIPLA Q. J. 361 (2021)
Data, People, and Property: Modernizing Privacy through Intellectual Property Law

handle is hein.journals/aiplaqj49 and id is 380 raw text is: AIPLA QUARTERLY JOURNAL Volume 49, Number 3 Page 361 Summer 2021 DATA, PEOPLE, AND PROPERTY: MODERNIZING PRIVACY THROUGH INTELLECTUAL PROPERTY LAW Stuart Leijon* I. IN TRO D U CTIO N ...............................................................................................362 A . C ON SUM ER D ATA ..............................................................................365 II. DESIRABLE ARCHITECTURE OF A CONSUMER DATA ECONOMY ................369 III. INTELLECTUAL PROPERTY RIGHTS IN CONSUMER DATA ...........................376 A. PROPERTY RIGHTS OF DATA TRADERS IN CONSUMER DATA ..........377 B. INTELLECTUAL PROPERTY RIGHTS IN CONSUMER DATA (OR THE LACK THEREOF).................................................................................384 IV. CURRENT DATA PROTECTION STATUTES.....................................................386 A. THE GENERAL DATA PROTECTION REGULATION ............................387 B. THE CALIFORNIA CONSUMER PRIVACY ACT ...................................390 C. GAPS IN THE CURRENT LEGISLATIVE FRAMEWORK .........................393 V. THEORETICAL JUSTIFICATION FOR THE NEW RIGHT ...................................395 A . LABOR TH EORY..................................................................................396 B. PERSONHOOD THEORY......................................................................398 C . U TILITARIAN THEORY .......................................................................400 V I. THE N EW PROTECTION ..................................................................................405 A. THE SCOPE OF PROTECTED MATERIAL .............................................405 B. THE SCOPE OF OWNER'S RIGHTS ......................................................406 C. LIMITS ON THE SCOPE OF PROTECTION ............................................410 V II. C O N CLU SIO N ...................................................................................................413 * J.D. and Certificate in Intellectual Property Law, Lewis & Clark Law School; B.A. Politics & Government, Pacific University, 2015. I would like to thank Professor Lydia Loren for her insight, guidance, and never-ending support. I am also grateful to Kristen Williams and Simonne Weyand for teaching me how to think, although they refuse to admit they did so. Lastly, I'd like to acknowledge the late Professor Ed Harri for his outstanding dedication to making the practice of law the best it can be.