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12 Va. Sports & Ent. L.J. [i] (2012-2013)

handle is hein.journals/virspelj12 and id is 1 raw text is: VIRGINIA SPORTS AND ENTERTAINMENT
LAW JOURNAL
An Official University of Virginia School ofLaw Publication
VOLUME12             FALL 2012             ISSUE 1
CONTENTS
Article, Protecting Collegiate Color Schemes: How Recent
Developments in Trademark Law Enable Institutions to
Further Preserve and Strengthen Their Brand Identities
R. Charles Henn Jr., Alicia Grahn Jones, Samantha L. Hayes............ 1
Article, Mashups- A Protected Form of Appropriation Art or a
Blatant Copyright Infringement?
Elina Lae......................................... 31
Article, That's My Joke ... Art . .. Trick!: How the Internal
Norms of IP Communities Are Ineffective Against Extra-
Community Misappropriation
Jeremy A. Schachter.    ........................   ..........63
Article, Sidelining GINA: The Impact of Personal Genomics and
Collective Bargaining in Professional Sports
Jennifer K. Wagner, ID., Ph.D. ...............       .......... 81
Note, The Olympic Host City Contract: Achieving Relational
and Referential Efficiencies to Deliver The Best Games Ever
Jessica Borowick       .............................. ..... 126
Note, Collective Bargaining and the Best Interests of Basketball
Alexander C. Krueger-Wyman    .................... ...... 171